The AI marketing revolution: Technologies and strategies

The integration of AI in the field of marketing is set to revolutionize the industry, bringing about drastic changes in the way marketers work. Join us as we explore the various technologies and strategies available to harness the power of AI and create highly targeted and personalized products for your business

 

Date: Wednesday, January 28, 2024

 Time: 11:00 am EST/6 PM Israel

Cost: $38/130 ILS

Please list company name in the comments for the receipt

Why work with AI

Artificial Intelligence (AI) software can streamline work processes and save time, while also providing new opportunities. It can be used in a wide range of applications, and some of these will be covered in the workshop.

First we'll define capabilities

During the workshop, we will discuss the current capabilities of Artificial Intelligence (AI) and the various options available to us. We will also learn how to effectively utilize these options for optimal results. We will be focusing on written and ideation capabilities, not visual graphics, though these will be discussed.

We'll learn how to fine tune the prompts

The performance of AI is contingent on the quality and specificity of the information we provide. The more accurately we define and refine our prompts, the more effective the results will be. This process often involves creating multiple prompts until we achieve the optimal outcome, similar to our standard work approach. 

This is what we'll be discussing

  • Website writing - page outlines, headlines, content, calls to action
  • Blog writing - topics, writing content with sources, headlines
  • Plugins for ChatGPTand other written apps like Bard and CoPilot
  • Marketing plans - tailored to individual needs
  • PPC, Facebook, LinkedIn, and other ads
  • Other tools for written content and graphics

About me

My name is Talia Klein Perez and I run a content marketing agency. I have been working in the marketing industry for 16 years. I am a lecturer at Ariel University and teach courses on digital content creation and community management. In the recent months, I have delved deep into researching various AI software to understand their capabilities and identify ways to utilize them for marketing purposes. I created this workshop to provide marketers with insights and understanding that took me several weeks to acquire, in just one hour. I have been using AI myself on a daily basis for over a year

Cancelation up to 24 hours before workshop and in accordance with consumer protection laws

Need more information? Send me a WhatsApp message: 050-488-9386